Engineering
Revenue in Any Currency: Convert at the Order's Date, Not Today's
Jay Patel
Engineering
Ask Your Analytics From Claude: AI Traffic Over MCP
Jay Patel
Engineering
Where AI Visitors Leave: Exit Pages and Outbound Clicks
Jay Patel
Attribution
Refunds Belong on the Day They Happen: Net Revenue for AI Attribution
Jay Patel
Benchmarks
How to Choose an AI Traffic Analytics Tool: 12 Questions to Ask Any Vendor
Jay Patel
AI search
A 30-Minute Weekly AI Visibility Review
Jay Patel
Engineering
Store the Answer, Not Just the Score
Jay Patel
Benchmarks
A Blank Is Not a Zero
Jay Patel
Benchmarks
The Competitor Set You Never Chose
Jay Patel
Detection
The API With Web Search Is Not the Consumer App
Jay Patel
AI search
How to Build a Prompt Set Worth Trusting
Jay Patel
Benchmarks
Your Visibility Score Is a Range, Not a Number
Jay Patel
AI search
Presence, Citation, Share of Voice: Three Numbers You Must Never Average
Jay Patel
Engineering
Instrumenting a Funnel Without Writing JavaScript
Jay Patel
Engineering
Measuring What People Didn't Do
Jay Patel
Engineering
The Two Rules That Decide What a Funnel Number Means
Jay Patel
Attribution
Do the Visitors AI Sends You Drop Off Somewhere Else?
Jay Patel
Benchmarks
Six Numbers That Tell You If AI Search Is Working
Jay Patel
AI search
Writing Pages That AI Answers Actually Cite
Jay Patel
Detection
Anyone Can Claim to Be ClaudeBot: A Verification Runbook
Jay Patel
AI search
Should You Block GPTBot? A Decision Table by Crawler Category
Jay Patel
Attribution
The Crawl-to-Citation Lag: Why Your AI Traffic Has No Origin
Jay Patel
AI search
llms.txt: What It Is, Who Reads It, and How to Tell
Jay Patel
Detection
Your Analytics Is Structurally Blind to AI Crawlers
Jay Patel
Privacy
Attribution Without an Identity Graph
Jay Patel
AI search
Measuring GEO: How to Tell If Your AI Search Work Is Doing Anything
Jay Patel
Detection
AI Crawlers and AI Referrals Are Not the Same Thing
Jay Patel
Attribution
Every Attribution Model Breaks in the AI Era
Jay Patel
Engineering
From Session to Stripe: Designing a Revenue Attribution Pipeline
Jay Patel
Attribution
Why GA4 Cannot See Your AI Traffic
Jay Patel
Benchmarks
“AI Traffic Converts 4.4x Better”: Reading the Benchmarks Honestly
Jay Patel
Engineering
RFC 9421: How to Cryptographically Verify an AI Agent
Jay Patel
Detection
A Field Guide to How Each AI Assistant Sends You Traffic
Jay Patel
Attribution
AI Traffic Attribution: A Complete Guide
Jay Patel
Detection
The Referrer Is Gone: Why Most AI Traffic Arrives Anonymous
Jay Patel
AI is already sending you buyers. See the receipts.
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